Industrial equipment eCommerce uses Odoo

How Ascetic Business Solution have helped industrial equipment company to increase sales through Odoo eCommerce?

Amid rapid growth, one of Europe’s leading industrial equipment companies found themselves at a critical juncture. Their goal was ambitious yet clear:

• Create a professional, captivating eCommerce platform to attract more clients.
• Empower their sales team to boost productivity despite the shift to remote work.
• Drive sales growth by replicating their successful in-store upselling strategies online.

After evaluating multiple Odoo service providers, they chose Ascetic Business Solution, drawn by their deep Odoo expertise and proven track record. They believed Ascetic could turn their vision into reality.

However, the journey was far from straightforward. The client faced significant challenges:

• Transitioning to online sales: Their equipment, traditionally sold in-person, now needed to be showcased on Odoo with the same persuasive impact.
• Product presentation woes: Each item had to be visually appealing, easy to understand, and provide detailed information—while subtly guiding customers toward complementary products.
• Remote workforce alignment: With employees working from home, ensuring adherence to a standardized order process became critical.

These challenges left the client's leadership team under immense pressure. They feared losing their market edge if they couldn’t adapt quickly. The situation demanded more than a technical fix with transformative approach.

Ascetic Business Solution stepped in. Their approach was methodical yet empathetic:

• Continuous collaboration to deeply understand the client’s unique needs and goals.
• Customized Odoo eCommerce theme to showcase products attractively and streamline the ordering process.
• Tailored sales order management system to mirror the in-store upselling experience.
• User-friendly automation features that enabled upselling offers and efficient order tracking.

The transformation was remarkable:

• 30% increase in sales within months, thanks to the visually stunning and functional eCommerce platform.
• Improved sales team productivity, as employees seamlessly adapted to the remote workflow, fully aligned with the company’s processes.
• Enhanced customer experience, with automated upselling helping buyers quickly discover and select alternative products.

The Emotional and Mental Shift

For the client, this wasn’t just about technical improvements. It was a psychological journey from uncertainty to confidence. They saw their business not just surviving but thriving in a new digital era. The team felt a renewed sense of purpose, energized by the seamless integration of their operations.

The Ascetic Learning Curve

Ascetic Business Solution also emerged stronger:

• They deepened their understanding of how to align technology with human processes.
• They honed their ability to deliver empathy-driven solutions that address not only operational but emotional challenges.

This partnership became a blueprint for future transformations, proving that with the right tools and guidance, businesses can unlock their full potential in even the toughest circumstances.